2009 Best Practices Study
Agencies with Revenues between $10,000,000 and $25,000,000
 
   
 

New Breakdown of Expenses—What This Means to You  |  Compensation Expense  |  Selling Expenses  |  Operating Expense   |  
Adminstrative Expense/Total Expenses
  |  
Expense Growth Over Prior Year

Expenses (as % of NR)
  Average +25% Profit +25% Growth
Growth Over Prior Year
Compensation Expense 2.3% 5.8% 7.7%
Selling Expense 4.9% 7.0% 11.6%
Operating Expense 3.5% -2.4% -0.5%
Administrative Expense 0.0% 3.7% 12.2%

 

 
     
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