2008 Best Practices Study
Agencies with Revenues between $5,000,000 and $10,000,000
 
   
 

New Breakdown of Expenses—What This Means to You  |  Compensation Expense  |  Selling Expenses  |  Operating Expense   |  
Adminstrative Expense/Total Expenses
  |  
Expense Growth Over Prior Year

Expenses (as % of NR)
  Average +25% Profit +25% Growth
Growth Over Prior Year
Compensation Expense 3.0% 0.9% 8.8%
Selling Expense 7.1% -0.8% 12.4%
Operating Expense 4.0% -2.7% 14.8%
Administrative Expense 9.5% * 23.2%

 

 
     
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