2008 Best Practices Study
Agencies with Revenues between $2,500,000 and $5,000,000
 
   
 

New Breakdown of Expenses—What This Means to You  |  Compensation Expense  |  Selling Expenses  |  Operating Expense   |  
Adminstrative Expense/Total Expenses  |  Expense Growth Over Prior Year

Expenses (as % of NR)
  Average +25% Profit +25% Growth
Administrative Expenses
Amortization of Intangibles 1.1% 1.2% 1.7%
Officer Life 0.5% 0.1% 0.2%
Interest 0.5% 0.2% 0.3%
Other 0.3% 0.2% 0.3%
Total Administrative 2.3% 1.7% 2.4%
Total Expenses 81.3% 72.4% 76.3%
Pre-Tax Profit (Loss) 18.7% 27.6% 23.7%
EBITDA 21.1% 29.8% 26.7%

 

 
     
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